BCedX

Brian

High-performing leaders and partners ask for and expect immediate feedback.

The quicker you get feedback, the faster you build trust and improve performance.

Welcome feedback. Optimize your feedback loop.

You may not like what you hear but you will get better faster together! 🙉

Leadership

Ben Horowitz: Quit being a coward and do the hard thing | Big Think

It takes courage to make a decision you think is fifty-two percent right when everybody else thinks you are wrong - that's what high-performing executives do.

Communication

12 Phrases That Offend Gen Z But Don't Bother Older Generations At All | Your Tango

"Get over it!" Who gets to decide what's 'appropriate language' and what's not?

Wealth

The 'Die With Zero' Rule of Retirement | Kiplinger

Earning, savings, and investment are essential, of course. And, so too, are spending, giving, and enjoying memorable experiences along the way. Don’t be the richest person in the graveyard!

Wellness

You’ve likely heard the Serenity Prayer − but not its backstory | The Conversation

Let's continue to change what we can. Accept what we can not. And, have wisdom to know the difference! Thanks Reinhold Niebuhr.

Fun

'SNL' turns 50: We rank the 50 best sketches of all time | USA Today

"More Cowbell" or "Celebrity Jeopardy!" What's your favorite SNL sketch?

Brian Cooke

Here are books, media, and music influencing my coaching:

10 Good Books on My Kindle | March 2025
Andy Kaufman - Mighty Mouse Theme Song | Andy Kaufman (1975) on SNL via YouTube
Bach Partita No.5 in G major | András Schiff (2018) via YouTube
Helix Artistone Performance | Matteo Mancuso (2021) epic guitar via YouTube 🎸

I coach leaders and teams who do big things.

Let's GO! 🚀

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