Brian
Working hard is not a competitive advantage if you are working on the wrong thing.
As the world changes, it is wise to assess and adjust our work to assure alignment with projects, purpose, and relationships we value going forward.
Work smart.
Be sure you are working on the next right thing! ๐ ๏ธ๐
Leadership
Mike MacDonald's Super Bowl LX Seahawks Emphasized Stacking Small Wins | Inc.
Day by day, play by play, the Hawks focused on winning the next controllable moment. Win or lose, by consistently doing the next right thing, they gained confidence, trust in teammates, and swagger that delivered a decisive Super Bowl LX championship.๐
AI
AI Power Users Are Rapidly Outpacing Their Peers. Hereโs What They Are Doing Differently | Inc.
One out of ten people who use AI tools are quickly gaining a big competitive edge. Here's what power AI users are doing differently from most people. Like it or not, it's time to up level your AI mindset and skills before you get dusted!
Relationships
Ask Good Questions to Know Someone and Build a Deeper Connection | Prevention
Whether you are dating and want to skip the cheesy convo, grabbing lunch with a coworker, or making friends as an adult or colleague, here are some questions to build and deepen your connection. Just, be sure to listen too! ๐
Career
What Most People Miss About Getting Promoted | Yue Zhao - The Uncommon Executive
Youโve done great work (and will likely keep doing great work). So why promote you? Here's how to make the business case to accelerate your advancement. Now!๐ฅ
Fun
Bobby McFerrin - Leadership and the Joy of Music that Connects Us | Psyche Videos
Enjoy this fun, spontaneous collaboration between artist and audience that affirms the joy and connection music inspires. ๐น
Brian Cooke
Here are books, media, and music influencing my coaching:
- 10 Good Books on my Kindle | March 2026 | Brian Cooke
- The School of Athens by Raphael | Great Art Explained guide (2025) to Raphael's Masterpiece (1511) via YouTube
- Right Off (Take12) | Miles Davis (1971) via YouTube
- Aganjรบ | Bebel Gilberto ยท Latin Project (2005) via YouTube
I coach leaders and teams who do big things.
Let's GO! ๐
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