Brian

Talent, skill, experience, and hard work are essential for success in most ventures.
Luck, likewise, is a big factor that influences our opportunities and outcomes.
That’s why I encourage you to be prepared and be ready for your next lucky break.
Luck happens when we connect and collaborate with people who share our positive energy, expectations, and commitment to purposeful work.
Luck happens when we steer clear of things that distract or divert us from our most important intentions.
Luck happens when we recognize and express gratitude for the good things that so often break our way.
Luck happens when we accept our hardship and stay committed to being our best in difficult situations.
Luck happens for people who believe they are lucky! 🍀
Leadership

How Jen Pawol Became the First Female Umpire in MLB History | Mental Floss
Pawol made history this summer as the first woman behind home plate at a major league game. Like most so-called overnight successes, Pawol’s ascension to and through a glass ceiling in sports took a lot of time, calls, and patience. Wtg ump! ⚾
Business

How Pac-Man changed gaming - and the world | BBC
Celebrating his 45th birthday this year, the yellow eating machine revolutionized video games. Here's how a random slice of pizza inspired creation of Pac-Man and reasons why his adventures are still so addictive today.
Coaching

Why a good pep talk doesn't always need to include advice | NPR
There are times in life when people need or welcome you to give a good pep talk. Here are some practical tips to help you find the right words without giving too much advice.
Wealth

Owning Real Estate Is the American Dream. Or Is It? |PS
Home ownership is a lifestyle investment. Renting may be the real power move for Zillennials. Run the numbers!
Wellness

What we gain by recognising the role of chance in life | Psyche
Appreciating the world is random can foster perseverance, gratitude for our own luck, and empathy for others less fortunate. We know you work hard. Are you lucky? ☘️
Fun

What the skibidi! | Cambridge Dictionary
Skibidi, delulu, and broligarchy are among thousands of new English words, phrases and meanings that have been added to the Cambridge Dictionary.
Brian Cooke
Here are books, media, and music influencing my coaching:
- 10 Good Books on My Kindle | September 2025
- September | Earth, Wind & Fire (1978) via YouTube
- Vehicle | Dave Koz and Summer Horns (2025) cover Ides of March (1970) via YouTube
- Don't Look Back | Boston (1978) via YouTube
I coach leaders and teams who do big things.
Let's GO! 🚀
Thank you for reading BCedX.