Brian
When navigating in a storm, the clear, calm voice of a leader in command is essential to communicate direction, build trust, and gain support for difficult decisions.
As a Coast Guard captain, it is my duty to communicate safety concerns and radio a “Pan Pan” message if we need help or encounter a hazard that endangers others.
Things rarely get better until a leader speaks up.
Be direct. Report your location. State the current situation. Ask for help if needed.
Speak up! 🦺📣
briancooke.me
AI
How AI is transforming medicine | Harvard Gazette
Artificial intelligence may help reduce human suffering, Harvard Medical School experts say. Are we?
harvard.edu
Career
10 Career Lessons No One Likely Teaches You | Forbes
Sooner or later, most high-achievers learn these 10 career lessons: Your Title Doesn’t Define You; Hard Work Needs An Audience; Loyalty Has An Expiration Date; Soft Skills Are Career Currency; Relationships Move Careers Forward; Burnout Is Not an Honor; It's OK to Change Your Goals; Some Promotions Are Not Worth It; Recognize Feedback that Matters; Purpose Is The Real Payoff!
forbes.com
Wealth
"5 Types of Wealth": Why you're wealthier than you think | Big Think
The secret to success isn’t chasing more - it’s defining what “wealth” actually means for you and choosing to accumulate that.
bigthink.com
Fun
Daily Affirmation: Michael Jordan | SNL (1991) via YouTube
Because you're good enough, smart enough, and doggone it, people like you!
youtube.com
Brian Cooke
Here are books, media, and music influencing my coaching:
- 10 Good Books on My Kindle | April 2025
- J. N. Hummel - Trumpet Concerto E♭ Major | Maurice André & Orquesta Sinfónica de RTVE (1985) via YouTube
- Golden Years | David Bowie (2002 remaster) via YouTube 🎸
I coach leaders and teams who do big things.
Let's GO! 🚀
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briancooke.me